If there is one thing that plays an important in making your website a success, then it’s having a consistency in your website design. Being…
We all want to become highly successful and the best way of achieving success is to provide the ultimate user experience to our clients and…
It’s a roller-coaster ride. With some spectacular lessons & challenges. From affiliate marketing to SEO and digital marketing. I’ve experienced digital marketing with full-swing. Along…
Since childhood, I was not a good student. I was a student with average grades and did just enough to pass the class. But when…
Since birth I was fascinated with graphic designing. I was amazed by how the colors blend with the shape and the text. My focus was…
Whether you are starting out as a new Entrepreneur or already rocking the e-commerce landscape corporate branding is a strong tool that you can use…
Some consider logo as just a symbol, others take it to promote the product in the eyes of the customers. It is also some images…
Let me tell you a little secret. There are two ways to become successful. The first approach is to walk your own path. To experience…
Before coming to how is branding affecting consumers’ behavior in the contemporary marketing world, first, it’s important to pen-down what ‘branding’ actually is. Branding; a widely-popular term that is frequently used in the marketing world has a vague definition to define itself.
A brand persona is characterized by its façade as well as what lies beyond its visually-bound state. It doesn’t depend on how big or small your brand is; it depends on your ability to align its values and core messages parallel to the process of building your brand. A man is known by the company he keeps, but a business is known by the audience it keeps. Each brand needs to establish a strong customer base-
